{"id":355,"date":"2026-06-08T10:42:04","date_gmt":"2024-06-13T12:34:59","guid":{"rendered":"https:\/\/rau.delucks.hostpress.me\/executive-search\/2024\/06\/13\/raufood-recruitment-auf-der-plma-in-amsterdam\/?lang=de"},"modified":"2026-06-08T10:42:09","modified_gmt":"2026-06-08T08:42:09","slug":"raufood-recruitment-auf-der-plma-in-amsterdam","status":"publish","type":"post","link":"https:\/\/www.rau-consultants.de\/executive-search\/raufood-recruitment-auf-der-plma-in-amsterdam\/","title":{"rendered":"RAU|FOOD RECRUITMENT auf der PLMA in Amsterdam"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.rau-consultants.de\/wp-content\/uploads\/2026\/06\/Collage-PLMA-1080x607.png\" alt=\"\" class=\"wp-image-9931\"><\/figure><p>Zusammen mit den Kollegen von RAU | INTERIM (Thomas Schulz) und foodjobs ActiveSourcing (Theresa Gr&uuml;ner) war unser Gesch&auml;ftsf&uuml;hrer Matthias Hennig am 19.\/20. Mai 2026 in Amsterdam auf der gro&szlig;en Private Label Messe PLMA.<\/p><p>In mehr als 10 Food Hallen (+ sechs Non-Food-Hallen) boten mehr als 3.000 Aussteller ihre M&ouml;glichkeiten zur Herstellung von Handelsmarken an, darunter viele unserer Kunden.<\/p><p>Kaum ein Unternehmen, das daran vorbeikommt, die Marken der gro&szlig;en Lebensmitteleinzelh&auml;ndler zu produzieren.<\/p><p>So hat sich die Messe in Amsterdam inzwischen zum j&auml;hrlichen Treffpunkt der Industrie entwickelt und damit der zweij&auml;hrlichen ANUGA in K&ouml;ln fast den Rang abgelaufen.<\/p><p>Private Label haben in den vergangenen, wirtschaftlich schwierigen Jahren einen gro&szlig;en Schub erfahren. L&auml;ngst geht es nicht mehr darum, eine g&uuml;nstige Alternative zu Markenprodukten zu bieten &ndash; Eigenmarken sind Differenzierungsinstrument f&uuml;r die gro&szlig;en H&auml;ndler und bedienen die Megatrends zu Genuss und Gesundheit bzw. Zusatznutzen (High-protein, Elektrolyte etc.). Teilweise bieten die Eigenmarken innovative Konzepte inzwischen vor den Markenprodukten.<\/p><p>Wir werden sicher auch n&auml;chstes Jahr wieder vor Ort sein!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zusammen mit den Kollegen von RAU | INTERIM (Thomas Schulz) und foodjobs ActiveSourcing (Theresa Gr&uuml;ner) war unser Gesch&auml;ftsf&uuml;hrer Matthias Hennig am 19.\/20. Mai 2026 in [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":592,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[14,15],"tags":[],"class_list":["post-355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-executive","category-food-recruitment"],"taxonomy_info":{"category":[{"value":14,"label":"Executive"},{"value":15,"label":"Food Recruitment"}]},"featured_image_src_large":["https:\/\/www.rau-consultants.de\/executive-search\/wp-content\/uploads\/sites\/2\/2026\/06\/Collage-PLMA-1024x575.png",760,427,true],"author_info":{"display_name":"Gabriele","author_link":"https:\/\/www.rau-consultants.de\/executive-search\/author\/gabrielegerl\/"},"comment_info":0,"category_info":[{"term_id":14,"name":"Executive","slug":"executive","term_group":0,"term_taxonomy_id":14,"taxonomy":"category","description":"","parent":0,"count":15,"filter":"raw","cat_ID":14,"category_count":15,"category_description":"","cat_name":"Executive","category_nicename":"executive","category_parent":0},{"term_id":15,"name":"Food Recruitment","slug":"food-recruitment","term_group":0,"term_taxonomy_id":15,"taxonomy":"category","description":"","parent":0,"count":18,"filter":"raw","cat_ID":15,"category_count":18,"category_description":"","cat_name":"Food Recruitment","category_nicename":"food-recruitment","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/posts\/355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/comments?post=355"}],"version-history":[{"count":1,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/posts\/355\/revisions"}],"predecessor-version":[{"id":591,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/posts\/355\/revisions\/591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/media\/592"}],"wp:attachment":[{"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/media?parent=355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/categories?post=355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rau-consultants.de\/executive-search\/wp-json\/wp\/v2\/tags?post=355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}